In her new role, Chamberlain will direct Eckerd's marketing outreach to America's youth and families, and the professionals and agencies who work with them. This includes oversight of EYA's Admissions Call Center, Web and other marketing outreach, and referral client relations.

"Eckerd Youth Alternatives has long been recognized in our field for our commitment to helping all at-risk children. With this new position, we are strengthening our ability to reach out to the parents and families of troubled youth who are seeking help for their children in the private market. We need to let them know we are here and able to help them," said Robert B. McKeagney, Chief Operating Officer.

Chamberlain brings more than 20 years of marketing and communications leadership to the role. Prior to joining EYA, she was a marketing and communications consultant in the Tampa Bay area, and led marketing and creative services teams in the insurance and training and consulting industries. Chamberlain's passion for helping at-risk and troubled youth has its roots in her early career as a newspaper reporter, when she wrote a Pulitzer Prize-nominated magazine article on a teenager's courageous battle with cancer. She joined Eckerd Youth Alternatives in 2002 as director of corporate communications. Her work has focused on raising awareness of EYA's mission, and how the organization can help troubled youth and families.